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La Boutique

BrandingLogo & Band Identity

Client :

La Boutique


La Boutique, a Chandigarh, India-based boutique that has been stitching dresses and apparel for women and men since past 2002, wanted us to help them in rebranding their entire brand, and introduce them as a premium Label in the female Indian attire niche. Also, she wanted to integrate her name into the brand.

Logical Thinking

Keeping that in mind, first, we suggested that they change the brand name from “La Boutique” to “La Boutique by Anjum Naaz”. Then we designed a few elegant logo options for them to choose from and also designed other stationary items such as invoices, flyers, shopping bags etc.